CONCEPT MOCK-UP · Pre-launch. Not a live store. Claims shown are drafts pending evidence. Nothing here is sent or sold.
Formulation

Six functions. One base.

Actives are organised by what they do — not which legacy “stack” they came from. Concentrations will be published once the formula is locked and verified.

Pillar 1

Brightening / Hyperpigmentation

Tranexamic acid, niacinamide, N-acetyl glucosamine, alpha-arbutin, dipotassium glycyrrhizinate — multiple, complementary points in pigment production and transfer.

Pillar 2

Anti-aging / Collagen & elasticity

Dipalmitoyl hydroxyproline and adenosine (v3.1). Bakuchiol is under review for v3.2.

Pillar 3

Barrier repair / Hydration

Skin-identical ceramides, phytosphingosine, squalane, ectoin and humectants to restore the lipid matrix.

Pillar 4

Antioxidant / Environmental defence

Water- and oil-soluble vitamin C derivatives, carnosine and tocopherol at skin-friendly pH.

Pillar 5

Soothing / Sensitive skin

Neuro-calming agent for reactive skin; licorice-derived anti-inflammatory.

Pillar 6

Scar / Remodeling

Madecassoside (Centella) to support post-inflammatory recovery.

Deliberately not included

What Lesedi doesn’t do.

Acne / pore care

Out of scope for now — a salicylic-type active was evaluated and rejected.

Chemical exfoliation

Excluded to keep the “zero acid peeling stress” promise.

Sun protection

Not formulated. Label advises pairing with a broad-spectrum SPF.

Evidence status

Mechanism summaries below come from internal research notes. Citations are being re-verified.

ItemStatus
NAG mechanism & dose rationaleInternal review done
Ceramide “3:1:1” ratio claimUnsupported — dropped
DPHP / adenosine citationsTo verify
Stability (12-week, 40°C/75% RH)Not started
Preservative efficacy (ISO 11930)Not started
HRIPT (50 subjects)Not started